Consistent content across every location.
Multi-location brands need one voice everywhere while answering the questions customers ask in each market. The Refinex Content Engine applies your brand guardrails across the network, writes market-specific content where locations differ, and head office approves before anything goes live.
What your buyers are asking
These are the kinds of questions customers in each of your markets put to search engines and AI assistants. For your business, the engine measures how often each is searched and asked of AI in your markets, and checks which sites ChatGPT, Perplexity, Gemini and Claude cite today.
- Is there a location near me open on weekends?
- What does this service cost in my city?
- How do I choose between providers in my area?
- What do local rules mean for this service?
- Is it worth upgrading to the premium option?
What the engine would write for you
Illustrative titles. Your real topics come from research on your market, chosen where you can rank and be cited.
What the service costs in each of your markets
How to choose a provider: what to look for
Standard vs. premium: which package is right for you?
Local rules explained for each region you serve
How the Content Engine works for Franchises & multi-location
- 1
Research first
Demand in search and AI assistants for your markets, the pages ranking today and what they miss, and the sites AI cites now. Local seasons and events differ by market. You set the geography for each, and the engine schedules accordingly.
- 2
Written from credible sources
Every statistic is verified with a named source, year and link before writing starts. In your industry, that means:
- Local and regional government guidance
- Industry associations
- Official statistics for each market
- Your brand’s own published standards
- 3
Guardrails that fit your industry
- One brand voice and approved claims across every location
- Location-specific details come only from head office or the location
- Competitors and any domain you rule out are never cited, linked or named
- No invented results or figures: anything unsourced is cut
- 4
Reviewed, signed and shared
Each draft arrives with a live preview and its sources listed. It publishes only after head-office marketing, with optional location sign-off approves it, under your byline, with an original image, structured data and an FAQ. Then the post you picked goes out on LinkedIn and Meta.
Franchises & multi-location: common questions
Can each location have its own content?
Yes. You set the markets, and the engine writes market-specific articles where locations differ while keeping one brand voice.
Who approves content?
Head office approves by default. Location managers can be added to the review step where local knowledge matters.
Does it work with franchise brand rules?
Yes. Your brand standards, approved claims and prohibited phrases become guardrails checked on every draft.
Does anything publish without our approval?
No. Every article arrives as a draft with a live preview and its sources listed. A person on your team approves it, requests changes or rejects it. If no one acts, the draft closes itself after four days instead of publishing.
How much does the Refinex Content Engine cost?
Launch is $1,200 a month for 12 articles, and Growth is $2,250 a month for a new article every day. Agencies running the engine for several sites get a custom quote.
Restaurants & food
Guides, recipes and sourcing stories with original images that match every piece.
Beauty, fitness & personal care
Treatment, routine and pricing guides sourced from health bodies and research.
Manufacturing & industrial
Technical, sourced content that answers industrial buyers’ questions long before they request a quote.
See your first three topics
Book a demo and we will show you the research behind your first three articles: the demand, the gaps and who AI assistants cite today.