Answer drivers before they visit.

Drivers research models, ownership costs and repairs before they buy or book. The Refinex Content Engine publishes sourced comparisons and maintenance guides for your market that bring them to your dealership or shop.

A mechanic inspecting the underside of a car on a lift
Research

What your buyers are asking

These are the kinds of questions car buyers and vehicle owners put to search engines and AI assistants. For your business, the engine measures how often each is searched and asked of AI in your markets, and checks which sites ChatGPT, Perplexity, Gemini and Claude cite today.

Example articles

What the engine would write for you

Illustrative titles. Your real topics come from research on your market, chosen where you can rank and be cited.

Comparison

Lease vs. buy: which makes sense for your driving?

Cost guide

What does a timing belt replacement cost?

Checklist

How to choose a used EV: what to check

Explainer

EV incentives in your area, explained

How it works

How the Content Engine works for Automotive

  1. 1

    Research first

    Demand in search and AI assistants for your markets, the pages ranking today and what they miss, and the sites AI cites now. Model-year launches, incentive changes and seasonal maintenance drive searches. The engine publishes ahead of each.

  2. 2

    Written from credible sources

    Every statistic is verified with a named source, year and link before writing starts. In your industry, that means:

    • Manufacturer specifications and maintenance schedules
    • Vehicle safety agencies
    • Government incentive programs
    • Automotive industry associations
  3. 3

    Guardrails that fit your industry

    • No prices or offers unless you supply them
    • Never names competing dealers or shops
    • Competitors and any domain you rule out are never cited, linked or named
    • No invented results or figures: anything unsourced is cut
  4. 4

    Reviewed, signed and shared

    Each draft arrives with a live preview and its sources listed. It publishes only after a sales manager or service manager approves it, under your byline, with an original image, structured data and an FAQ. Then the post you picked goes out on LinkedIn and Meta.

FAQ

Automotive: common questions

Can it write about the brands we sell?

Yes. Comparisons and guides can focus on the brands and models you carry, using manufacturer specifications.

Will it include our prices or offers?

Only what you supply. By default, cost guides use published ranges from named sources.

Does it help service departments too?

Yes. Maintenance and repair explainers answer the questions owners search and link to your booking page.

Does anything publish without our approval?

No. Every article arrives as a draft with a live preview and its sources listed. A person on your team approves it, requests changes or rejects it. If no one acts, the draft closes itself after four days instead of publishing.

How much does the Refinex Content Engine cost?

Launch is $1,200 a month for 12 articles, and Growth is $2,250 a month for a new article every day. Agencies running the engine for several sites get a custom quote.

Related industries

See all industries →

See your first three topics

Book a demo and we will show you the research behind your first three articles: the demand, the gaps and who AI assistants cite today.